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‘Actors use make-up, why can’t singers use auto-tune?’
Updated On: 17 November, 2024 07:43 AM IST | Mumbai | Spandana Bhura
It’s Charli XCX-approved! Once taboo and shameful, the much-maligned auto-tune is now being boldly embraced by indie producers, engineers, and singers

Singer-songwriter Utsavi Jha at her home studio in Vile Parle. Jha—known for blending jazz pop, blues rock, and electro-pop—deeply appreciates how auto-tune adds finesse to her music and helps her forge a unique sound. Pic/Anurag Ahire
For decades, auto-tune has led a double life, loved by some, scorned by others, this digital pitch-correction tool has been dismissed by critics as a shortcut for lazy singers while also being hailed as a revolutionary means of sonic expression. Originally designed to fix minor pitch issues, auto-tune has now transformed into an instrument of choice, fully integrated into the creative process.
International artistes such as Charli XCX, whose smash hit album Brat embraces auto-tune, and Troye Sivan, who uses it to sharpen his live performances, have sparked global curiosity around the sonic tool’s evolving role. This shift is especially noticeable in India’s indie music scene, where artistes are using it not just for pitch correction, but as a tool for emotional and sonic exploration.

