After launching a line of cosmetics and a production house, Sunny Leone has now partnered with a game developing company to launch an online casino game. While the offering allows players to try their hand at the card game, winners also stand a chance to enjoy a round of rummy with Leone.

She says it was primarily the opportunity to meet fans that made her greenlight the alliance, when Anuj Tandon, CEO of the gaming firm, approached her with the concept.